The EliTrade Co. Ltd. is located in the central region of Thailand and cooperates with suppliers across the country.
Thailand's economy is focused on export, which accounted $43.29 billion in 2019.
Variety, high quality, and low purchase price of goods and raw materials are the distinctive features of the Thai market.
However, cooperation with Thai suppliers is complicated by a number of factors:
- Lack of a centralized supplier base as manufacturers are poorly represented on the Internet and can only be found in Thai
- Cultural differences between the European and Asian ways of thinking may influence negotiation processes and overall business collaborations between partners
- Lack of trust in newly coming foreign partners (especially in remote contacts) may lead to difficulties in obtaining proper business connections via emails or phone calls
- Significant differences in corporate culture
Based on the above, it becomes clear that there is a need for a certain transitional link between a Thai supplier and a foreign buyer, which would take on the role of the mediator and help optimize business interactions.
This is the role our company takes on.
Strong business relationships with local manufacturers, knowledge of cultural differences, and understanding of Thai corporate culture help in doing business harmoniously with Thai partners and avoid situations of misunderstanding, image risks, and technical failures.